

The logo is presented in classic black color. Secondly, they expanded them, giving each fragment the shape of an ellipse with thickened ends. First, the developers have reduced the number of vertical stripes to eight. After the redesign, only the cloud remained, but it also began to look different. In 2014, another emblem version appeared – this time without a word mark. It is a defining part of the SoundCloud identity, its trademark in the music streaming world. The combo sign contains two elements: a stylized cloud image and a brand name written in sans serif capital letters. It makes the website recognizable because it has never changed since 2008: the owners are confident that the chosen design perfectly matches the concept of the project.

Therefore, many authors and fans of audio content are very familiar with the SoundCloud logo, which was adopted a year after the company’s official launch. The social sound platform attracts tens of millions of users – both listeners and music publishers. The founders of the platform are Eric Wahlforss and Alexander Ljung. It appeared in 2007 and is headquartered in Berlin (Germany).

SoundCloud is designed to download and promote sound files for streaming content. It is an online service for distributing audio recordings and a website for sharing music between users.
